FREQUENTLY ASKED QUESTIONS
Questions? We’ve got answers.
Everything you’re wondering about starting an ethical, profitable breeding business — from your very first dog to your first litter and beyond.


Frequently asked questions


Ethical dog breeding can be a beautiful business — when it's done with education, intention, and care.
Founding enrollment questions
Why $2,997?
Founding enrollment includes the complete course, 12 months of course access, 12 live 90-minute calls with Meghan Thompson and/or Ashley Lyons over 14 calendar weeks, feedback on your budget and startup plan, a private founding community, and 12 months of cohort replay access. The future price is $4,997.
When does it start?
Enrollment opens October 16, 2026. Course access begins November 16, 2026. Calls are Tuesdays, 7–8:30 p.m. Eastern, November 17, 2026–February 16, 2027, with holiday breaks December 22 and 29.
How do the 10 founding seats work?
The first 10 completed Skool payments fill the cohort. Joining the free waitlist does not reserve a paid seat.
What if it isn’t the right fit?
14-day no-questions refund. Not the right fit in the first two weeks? Email us, full refund, no homework required, no awkward breakup speech. Your 14-day window begins when you pay. Email meg@flourishingmotherhood.com.
Does the course guarantee income?
No income or return is guaranteed. Ashley’s example describes her individual experience and total puppy sales before expenses. Use your own costs, timeline, and sales projections to assess your plan.